Genius IQ/BBQ
Role: Producer, Experiential
2017-2019
︎︎︎Press—New York Times, Billboard.︎︎︎Recap—Genius
Role: Producer, Experiential
2017-2019
︎︎︎Press—New York Times, Billboard.︎︎︎Recap—Genius
Genius IQ/BBQ is Genius’ tentpole end-of-summer concert event. The events featured live performances from talent including 21 Savage, Doja Cat, 2 Chainz, Princess Nokia, Tierra Whack, Pusha T, Jack Harlow, as well as immersive co-branded installations, photo moments, and food and drink. Sponsors include, Boost Mobile, White Claw, Adidas, 1800 Tequila.
As a producer, I managed the budget, sourced and managed vendors, oversaw stage design and production, 6000 sq-ft layout design, created the guest-list strategy, project managed the branded installation conception and coordination, and organized catering for 1500 guests.
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As a producer, I managed the budget, sourced and managed vendors, oversaw stage design and production, 6000 sq-ft layout design, created the guest-list strategy, project managed the branded installation conception and coordination, and organized catering for 1500 guests.
